ASO MARKETING
Responsibilities
- Optimize game/app content (text, images, and videos) across app stores such as Google Play and Apple App Store.
- Analyze, plan, and implement ASO (App Store Optimization) strategies. Conduct keyword research and optimization, and leverage relevant tools and methods to improve search rankings and drive game/app products to the top of the stores.
- Monitor, consolidate, and evaluate performance results, and propose optimization plans for continuous improvement.
- Develop creative concepts and collaborate with the Editor/Artist team to produce video creatives for advertising campaigns.
Requirements
Compensation:
• Attractive income: Project bonuses + year-end bonuses of up to 18 months' salary.
• Periodic performance reviews (at least once a year).
• Holiday bonuses and other incentives in accordance with the Company’s benefits policy.
• 12 days of annual leave; unused leave days can be cashed out.
Growth Opportunities:
• Global Projects: Collaborate on developing large-scale, high-quality games targeting international markets.
• Professional Development: Opportunities to work on major projects and receive structured training within a young, dynamic environment offering ample growth potential.
• Growth in the AI ​​Era: High-end equipment (high-spec PCs with dual monitors), AI accounts, and relevant tools to support work, boost productivity, and foster professional growth.
Well-being & Team Bonding:
• Domestic and international company trips, along with various team-bonding activities.
• Fully stocked amenities: Refrigerator, microwave, complimentary tea/coffee, and nap mats.
• Sponsorship for sports clubs (football, yoga, etc.) and wellness activities.
• Benefits policies continuously improved based on employee feedback and experience.
Benefits
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At least 6 months of experience in ASO, preferably with experience in Game/Mobile App ASO.
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Hands-on knowledge and experience with ASO on Google Play and Apple App Store.
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Ability to develop and implement ASO strategies, as well as monitor and analyze performance after optimization.
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Ability to collaborate with Designers/Artists/Video Editors to develop and optimize creative elements for Store Listings, including Icons, Screenshots, Feature Graphics, and Videos.
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Ability to read and understand English documentation; experience working with international markets is a plus.
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Knowledge of Game Marketing or experience working with mobile game products is an advantage.
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Proactive, creative, and highly responsive to market trends, with a strong ability to continuously test and optimize to increase organic traffic and app installs.
Job Details
Department
Marketing
Job Type
Full-time
Level
Junior, Mid-level, Senior
Location
Hanoi City
Salary
Upto 30M
Application Deadline
Oct 31, 2026
3 weeks from now
Hiring Process
Apply
Submit your application online
Review
We respond within 3-5 business days
Interview
Video call with the hiring team
Offer
Receive and sign your offer letter